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Agricultural Communication & Journalism Internships

Tag: writing

Kansas Wheat Commissions – Hannah Schlapp

Since October of 2016, I have had the pleasure of working at the Kansas Wheat Commissions office as a communications intern. Working at the wheat office has given me a completely different perspective on the wheat industry, and for the better. Coming from northern Illinois, wheat is not something we typically see, so even though I was the communications intern, I have learned a manifold of information about wheat and the industry surrounding it.

Kansas Wheat’s main goal is to produce profitable innovations in wheat. They are in a cooperative agreement with Kansas Association of Wheat Growers to help fund research projects to get new wheat technology to the producer’s hands more quickly.

Since working here, I have had the opportunity to write articles, help design monthly magazines in InDesign and design ads. I also had the opportunity to help with the National Festival of Bread competition by interviewing all competition finalists and writing a bio.

Working for Kansas Wheat has been a huge benefit to me in terms of knowledge and growth. I have learned so many things about the communications side of a business, that there are multiple different types of wheat (because I really had no idea), and I have even had some of my articles get published in the High Plains Journal and other sites.

Since I had recently switched my major, I had very little experience with most things in communications and journalism going into my internship. While interning I have grown my writing skills and design skills, including InDesign, Photoshop and Illustrator.

The Kansas Wheat Commission is an internship I would suggest to anyone who is looking for a communications job. Between the great people who work there, a snack table with goodies, and the work required, you are able to learn so much and have fun at the same time.

Mid Kansas Cooperative – Shaylee Arpin

Most kids growing up in a large town or city have little access to knowledge about agriculture, farming or even something as simple as where their food comes from. My story would have been the same if my parents had not put my siblings and me into the Central Kansas District 4-H program. For twelve years, I dove head first into learning and soaking up as much information as I could. Because of my experiences with the 4-H program, I chose to major in agricultural communications and journalism with a minor in animal science and industry at Kansas State University.

Through the past 10 months, I have interned with Mid Kansas Cooperative (MKC). I joined MKC in January as part of the Collegiate Career Development Program. A program designed to turn interns into professionals and hopefully retain interns for full-time positions with partners of the program including MKC, Dow, WinField, CoBank and Land O’Lakes. Normal internships run from late May to early August.

To share my experiences, I built a list of the most valuable lessons I learned and my experiences learning them.

  1. Writing is THE most important skill you will learn.

Throughout my ACJ and journalism classes, I had professors tell me that even if I was not as interested in writing as I was in photography or graphic design, I would still have to know how to write. Boy, were they more right than I knew. For MKC, I wrote feature articles that were placed into the employee newsletter and online.

  1. Fake it until you make it or just ask.

I learned as I went further into my internship that if I did not know how to do something, I could sit and try to figure it out or I could just as easily ask! My boss was always willing to show me how to do something. One of my main responsibilities was to produce the employee newsletter. When I started I had trouble working with the formatting of the newsletter. My boss was more than willing to teach me how to do something or what I could do to change an element to make it better.

  1. You probably don’t know exactly what you’re good at.

Throughout an internship, you will get lots of experience in various areas. I found through my internship that I have a passion for graphic design. Before, I focused on working on my photography skills. Now, I have a passion for both and can work on both skills!

  1. You’re going to grow a lot.

My internship at MKC has made me grow both professionally but also personally. I think my biggest area of growth throughout the internship has been learning how to work in a professional setting and how to share my opinions or preferences in writing, photography, or design. MKC has helped me build my professional portfolio and taught me professional skills such as email writing and best interview practices.

My favorite part of interning with MKC has been growing my professional network. Over the summer, interns visited MKC locations, as well as the KDA and Wheat Innovation Center. Although most days were great, I found that there are times when there is a lot of work to be done but also times when there may only be one or two projects.

These experiences described above are going to carry over into my professional career because I gained both writing and graphic design skills as well as professional knowledge. I would recommend this internship to a person invested in advocating for the agriculture industry through writing and social media. To learn about and apply for an internship, students need to contact MKC at career fairs or the MKC Coordinator of Talent and Industry Partnerships, Hilary Worcester.

Kansas Foundation for Agriculture in the Classroom – Jena Ernsting

Agriculture and children, a combination I never imagined myself being so invested in. Since starting work at the Kansas Foundation for Agriculture in the Classroom (KFAC) in September 2014, I have grown even more invested in implementing agriculture in the classroom. I was notified of this job position through K-State Career and Employment Services.

KFAC is a non-profit with a mission of “Connecting classrooms to Kansas agriculture.” KFAC provides materials and lesson plans to Kansas teachers, as well as providing educational institutes and credit opportunities for Kansas teachers.

My official job title is correspondence and database manager; however, as I grew to know my position my responsibilities and duties grew with me. What started as imputing donations into the donor database developed into helping create and develop donation campaigns.

From there I was recruited to develop and design brochures, graphics, posters and additional materials. My writing skills were put to use with writing some news releases and a feature article on a Kansas teacher who was using agriculture in their classroom.

I was also recruited to be the face of KFAC during an AGam in Kansas segment focusing on a Kansas teacher that was integrating agriculture in her classroom exceptionally.

Throughout my year and a half at KFAC I realized that accidents happen and mistakes are made. The most important part of any written piece is to check it over and then check it over again. I have also learned that it’s okay to not know how to do something and the time taken to learn something new is valuable in itself.

I have been lucky enough to see where KFAC has been and where it is going. This job has helped me grow into a more professional and allowed me to see how a non-profit works.

Each year KFAC hosts a bookmark art competition for kindergarten to sixth grade students. I love seeing the creativity of the students and gaining an understanding of how young people see agriculture in their everyday lives. This position also allows me to work from my personal computer on design projects, which provides me the opportunity to help create my own schedule.

On the opposite side of things, I have found that although I have found a niche for writing letters asking people for money, that side of a non-profit is not necessarily my favorite.

I believe this internship has provided me a variety of experiences that are applicable in whatever area of communications I end up in. Understanding how to communicate and help distribute information to stakeholders will be valuable wherever I end up.

Kansas Wheat – Audrey Schmitz

Once a Wheatie, always a Wheatie! Who wouldn’t love to work in an office that smelled like fresh baked bread every day or a snack cubicle that is always stocked with donuts?

My summer internship at Kansas Wheat was definitely one for the books. I never imagined I would learn as much as I did or gain the experiences or mentors I had. The office environment at Kansas Wheat was so welcoming and entertaining with a fun side of pranks and inside jokes.

As the communications intern for Kansas Wheat I spent the past 11 months managing and designing the Rediscover Wheat monthly magazine. My duties included writing feature stories about wheat producers and bakers, press releases about events and new hires, and reports on policy, wheat diseases and harvest.

I assisted with e-newsletters using ConstantContact, uploading news content to the Kansas Wheat and National Festival of Breads websites and recording radio spots. I collaborated with co-workers in planning the 2015 National Festival of Breads and the Kansas Wheat Alliance summer meeting and created promotional banners, signs, and programs for the events.

The biggest skill I learned as their intern was how to navigate InDesign and Illustrator by using the programs daily. Equally, I learned more about writing feature stories and personality profiles. Email marketing, Adobe audio and iMovie were also a few new skills I tried out.

Through my many activities at Kansas Wheat I have grown as a writer, designer and overall communicator. I believe that my experience in this internship will allow me to bring many valuable skills to future assignments, internships and jobs. I am eager to continue using my abilities to contribute communications team.

My biggest area of growth that I realized about myself was my ability to work independently with minimal supervision. I also recognized my ability to communicate effectively with my employer by listening and relaying accurate information in my work and what they envisioned.

The reason why my mentors were so great at Kansas Wheat was because they would ask me if there was anything I felt I hadn’t learned or done yet that they could teach me. I truly felt like I could ask them anything no matter how small the question or if I didn’t know how to do something.

I heard about this internship via an email that my advisor Dr. Ellis sent out over the listserve. I knew Nicole Lane had interned there previously and I really looked up too her as a role model because she had a wealth of knowledge and organization. I figured she had gained those skills from her Kansas Wheat internship.

I worked from right after spring break till the end of February the following year. Because I loved my internship so much after working there over the summer I decided to stay and continue working there throughout the semester part time. Because I was learning so many applicable communications skills while working there and I missed the people I was working with I stayed.

I would recommend this internship to anyone. There are so many skills to learn here and great people to work with. I would especially recommend it to those who want to write about crops and wheat or are also minoring in Agronomy. To apply the application comes out during the spring semesters before spring break. If you have questions about the internship contact Marsha Boswell at mboswell@kswheat.com.

United States Department of Agriculture, Rural Development – Jacob Pletcher

I interned with the United States Department of Agriculture Rural Development May 18 through September 30, 2015. Luckily the USDA RD is very flexible with their Pathway Interns, so I had the opportunity to continue my internship during the first month and a half of school.

I learned about this internship through my wonderful mother who works on the business and industry side of USDA RD. The internship fit extremely well into what I wanted to do during the summer and it was geared mostly towards writing rather than design, which is what I was looking for. Another appealing part of the internship was the location: Topeka, Kansas. With the internship being located in Topeka, I was able to commute back and forth from my hometown with both of my parents, which was a blessing and a curse.

During the internship I was able to hone my writing skills with the help of a very understanding supervisor that was willing to give me thorough feedback. I did not know how to write a press release or how to send out a newsletter. However, with the help of my supervisor, I was able to learn and develop vital skills that a communicator needs.

A typical day at the office for me started around 7:30 a.m. where I would mostly write press releases, create inner office and statewide newsletters, design invitations for upcoming USDA workshops, and work on the Kansas USDA RD page. Office interaction was limited, but when the office was able to get together, we had a fun time. All four of the interns planned a social interaction event where we cooked food and played a life-size game of clue. This was a great way to interact with people in the office that I never had a chance to intermingle with.

My favorite part of my internship would definitely have to be the trips I made to grant/loan recipient sites to do success stories. All of the businesses or individuals that receive grants or loans were so grateful for the financing that they received and they opened their doors to pictures and my questions without hesitation. The personal interaction with these people made it easy to write about and highlight their operations.

I would recommend this internship to anyone who is wanting a communications experience that has more writing than design opportunities. I do not know if this internship will be available again next year. Since USDA RD is a federal agency, this internship heavily depends on the budget for the fiscal year. If you are curious about the availability of an internship with USDA RD, please contact Jessica Bowser at 785-271-2701 or Jessica.Bowser@ks.usda.gov.

The Nutrients for Life Foundation – Emily Velisek

Everyone at school thought it was awesome that I would be working in D.C. all summer, but for me it was almost what made me not want to take this internship.

This summer I was lucky enough to work for The Nutrients for Life Foundation (NFL). This is a not-for-profit organization that is within The Fertilizer Institute, which is the lobbyist group for fertilizer.

Since I lived in Maryland my whole life, D.C. was not as exciting to me as other students thought when I told them that is where I would be working for my summer.

I guess I did not realize how long it had actually been since I had made the trip down to D.C.. The first few weeks were great because I had the chance to go walk around during my lunch and remember so much from when I was a kid! By the end though I definitely remembered why I did not enjoy D.C.. A lot of it had to do with the commute, but also with how crowed it gets during the summer.

Anyways, once I realized that, I spent more time in the office. I started my internship on May 18th and ended on August 14th. Those 14 weeks flew by and before I knew it, my summer was over.

I could not be more grateful for this internship and lucky that my neighbor helped me get it. I learned a lot about fertilizer and soil, which is a different side of agriculture than what I am used to. I grew up on an Angus cattle farm and showed cattle all my life, so getting to see a different area of agriculture was great for me and I found it very interesting.

I started my internship off by getting asked if I support fertilizer. Not a typical question you get in an interview for a summer internship but I was happy to answer. I am lucky enough to have family that farms about 4,500 acres and have two uncles that work at one of the largest fertilizer companies in Maryland. So my answer was pretty easy: “Yes, I support fertilizer.”

From there I got a project assigned to me for the International Year of Soils, which just happened to be 2015! I started out by doing a lot of research on soil and learning as much as I could. After that I got to work, starting with writing an article for NFL’s Fall 2015 magazine. Once I finished that, I sent it to two of my superiors to edit. While they were editing that I started to work on a blog post and then a blurb for their newsletter. From that I went on to two of the harder parts of my project, making a Facebook cover photo and a video. The cover photo did not seem to take me too long but the video was a challenge. I got the video finished but it did not turn out exactly how I would have liked it.

Some of my other responsibilities were to clean out the database, which may have been the worst thing ever but I know it really helped them. I also did a few things in Excel for people that work at The Fertilizer Institute, which was nice since I knew how to use Excel and could get those done relatively fast.

Kansas Department of Agriculture – Audrey Green

Why is there so much construction north of the Kansas State University Campus? What could that new, huge building possibly be? The Kansas Department of Agriculture has relocated to Manhattan, providing new opportunities for Kansas agriculturalists and Kansas State University students.

Spending my time in the innovative new building, the fall and spring semesters of my sophomore year I served as a Kansas Department of Agriculture Communications Intern. This internship came to me by way of Dr. Ellis, an Agriculture Communications professor at Kansas State University. After exhibiting interest in the position and receiving an interview, I began my internship at the beginning of September 2014.

“Back to the basics.” The foundation of this internship was to take the basic skills of communications and polish them. I began writing press releases almost immediately and was given feedback to improve my writing skills. Arriving at KDA, I had very limited knowledge of design software. Now, my design repertoire has grown immensely and I feel comfortable in the Adobe Creative Suite applications.

Playing a key role in the organization of Kansas Agriculture Month was by far my favorite part of this internship. A goal I had set for myself before coming to KDA was to network with as many Agriculture Communicators as possible. Meeting with the Agriculture Communicators and Educators group to plan Kansas Agriculture Month fulfilled that goal. With only a few planning meetings, the diverse group was able to advocate for agriculture throughout the month of March. Some of the highlights included: hosting the Neighbor to Neighbor Food Drive at Dillon’s stores, delivering cookies with customized agriculture statistics to members of the Kansas Legislature, conducting a photography workshop for Kansas agriculture photographers with National Geographic Photographer Jim Richardson and an evening lecture with Jim Richardson that was followed by an in depth agriculture panel.

Planning Kansas Agriculture Month was an eye opening experience. I was able to step into the shoes of an Agriculture Communicator in the real world. Learning responsibility, time management and effective communication, this event helped prepare me a future after graduation.

If I had to choose a least favorite part of my internship at KDA, I would have to rack my brain. Each and every day was filled with new twists and turns, giving a glimpse of what a communications specialist would do. The days I was not as busy, or did not have as many projects to work on, were my least favorite days. In saying that, sometimes a break is nothing to complain about!

Students can be selected for this internship, or other internships at KDA, by applying through the Governor’s Office Internship Program. The program is designed to give high-quality college students real world experience. A link to the program can be found here: https://governor.ks.gov/serving-kansans/internship.

Who would I recommend this internship to? Any student who is passionate about agriculture, driven and willing to put in hard work would be an excellent fit for this position.

KDA has a professional yet fun working environment, and its location is superb for Kansas State University students. Although avoiding the road construction on Manhattan Avenue can be a pain, the valuable experience I received from this internship made the bright orange cones seem much less troublesome.

Certified Angus Beef- Nicole Lane

Nicole Lane- CAB pic

Honestly, I almost said no.

I came this close to turning the Industry Information Internship with Certified Angus Beef down. I thought there just might be something bigger and better out there when I hesitantly accepted the position as a sophomore last December.

I’m so thankful that I said yes because I couldn’t have asked for a better summer internship. I spent my summer writing about cattle producers who raise the best beef on the market. I got to tell the story of incredible agriculturalists. I expanded my writing skills by learning to write lengthy feature stories then tell the same story in blog and video form. I wrote a lot and absolutely loved it.

I learned to appreciate my days in the office and love the days out on the ranch. One of my most memorable adventures included a several day road trip with one of my supervisors visiting beef producers from Kansas all the way to Wyoming.

My summer at CAB (from about May-August) was spent not only becoming a better writer, but learning about the cattle industry. I went from a girl who didn’t know the difference between a stocker and a cow-calf operation to being able to read and write about beef research articles (Do you know what the Warner-Bratzler Shear Force Procedure is? Because I definitely didn’t!).

After meeting Steve Suther (my boss) when he came to speak to ACT last year, I decided to apply for the internship. Over a year later I’m still taking writing assignments from him as a freelancer.

Working for CAB is an experience I would recommend to anyone who can write and wants to become a better writer. If you don’t like to write, scratch that, don’t love to write, then it’s not for you. Truly, the hardest part of this internship for me was just simply battling writers block. Well that and learning the cattle industry.

However, it was all worth it getting to see my byline and story on the glossy pages of the Angus Journal. Even more so, getting to meet the people at American Angus who work daily on the media productions I got to create content for was an experience in itself. As a CAB intern I got a backstage pass to see the inter workings of the Angus Journal and the Angus Report both of which my work appeared in.

Above all, what made my experience at CAB so incredible was the people I got to work with. Though most of our communication was digital or by phone, the CAB’s company culture was (and still is) something that is fun to be a part of. Getting to work on a team that challenges each other, truly enjoys what they get to do and are very passionate about beef was an incredible experience.

This internship solidified my love for writing about agriculture and expanded my animal science knowledge. It was the perfect example of a career that I would like to pursue someday. So much so that when my internship ended, my work with CAB didn’t. I’m lucky to still be writing for the brand and learning that someday I hope to make work like this a full time gig.

Think this sounds like something you would like to be a part of? Check out CAB’s website or click this link to learn more http://www.certifiedangusbeef.com/recruiting/Description.aspx?id=168&utm_source=Other&utm_medium=social&utm_campaign=intern

Van Wall Group- Brooke Harshaw

I interned at the Van Wall Group Headquarters in Perry, Iowa from July 1 through August 15 of 2014.

I found out about this internship through a friend of my aunt’s. Her husband’s family owns Van Wall, and because I am a John Deere fan in a communications major, she reached out to me about potentially interning there.

I was expected to function as part of the marketing team, which included design work; writing copy for radio, web, and print advertising; coming up with ideas and problem solving for set up/take down for the Farm Progress Show and the Iowa State Fair. I learned that the marketing team does A LOT – from figuring out what we’ll be doing for employee and customer Christmas presents to putting together their Fall Catalog, working on videos, website, and more, they’re involved with just about everything that happens in the business.

Skills-wise, I think my biggest area of improvement was in using the Creative Cloud programs. There wasn’t a day that I didn’t use Photoshop, and most days I used Illustrator and InDesign, too. In other areas, I think my ability to prioritize and be flexible also improved tremendously.

My favorite parts of the internship were when I was doing things like cleaning out the toy trailer and re-organizing it, as well as when I got to see my finished projects! I’m a very hands-on, physically active person, so the few days that I got to go down and work on cleaning out the trailer full of toys, I was a pretty happy camper. However, I also really like to see finished products, therefore when the days when I finished a big or new project that I’d been working on (radio scripts and the Fall Catalog), I was ecstatic. It was really fun learning new things and working with a team that not only took the time to help me, but cared and appreciated my work. As I said before, I really enjoy physical work, so the least favorite part of my internship was sitting at a desk for an extended period of time.

Like most students, I’m not exactly sure where the road of agricultural communications will take me, but I definitely expect to use the CS6 and face-to-face communications skills that I learned from this internship in my future career.

I think this would be an excellent internship for self-motivated students looking to be thrown into the industry. They will need to have the CS6 or Creative Cloud skills to be able to put together a magazine-type publication.  They will also need to be willing to travel to Iowa for the summer.  If you feel like you’re one of those students who is self-motivated, willing to move, and be thrown into the industry, you can apply by emailing my supervisor, Matt Van Houweling at matt.vanhouweling@vanwall.com.

IGP Institute- Kelly Hannigan

As I was finishing up my junior year, it was finally starting to dawn on me that graduation was quickly approaching. Agricultural communications had always been my home and I was happy there but I knew that if I wanted to get a head start on my career, I needed to take the first steps in gaining professional experience.

I’m not entirely sure why, but I had always pictured internships as they were portrayed in movies. I assumed I’d be fetching coffee and making copies for eight hours a day, five days a week and if I was lucky, I might be able to write a news release once in a while. Thankfully, my internship at the IGP Institute was nothing like I had initially imagined.

After coming back from Christmas break when my parents so kindly urged me to make a career plan, I began searching the Career and Employment Services job board online. However, I ended up hearing about the IGP Institute communications internship through the ACJ listserv. What drew me to this position was the reputation that the IGP Institute possesses throughout campus. In all honesty, I wasn’t entirely sure what it was that they did but I knew that they were a very prestigious establishment and the students that had worked there before had wonderful things to say about their time there.

In the spring of 2014, I was offered the communications internship and I am still presently working there as a part-time communications intern and part-time distance education intern. As the communications intern, I was responsible for writing and editing press releases, updating and maintaining the social media platforms and updating the website. As a summer project, the associate director of the IGP Institute, Mark Fowler, also asked me to conduct social media research project to help improve their overall marketing efforts. The research included conducting five focus groups and then later creating a top line report to present to the IGP staff and advisory board members.

It’s incredibly difficult for me to narrow down a specific area that I feel like I’ve grown the most this summer. From a technical standpoint, I was able to refine my writing skills to create professional news releases. As far as personal growth, one of the most rewarding aspects of the internship for me was the involvement with the course participants. I had lived a fairly sheltered life growing up in Strong City, Kan. I had never really been around so many different cultures or experienced first-hand the diversity that the IGP courses had to offer. I think I learned more from the conversations I had with the participants than I ever did in a classroom. The interaction with the participants was by far my favorite part of the internship. I was able to develop networking relationships with industry professionals from not only Kansas, but from around the world.

If I had to choose any one thing that I least enjoyed about my internship at IGP, it would probably be the desk time. I’ve never been the kind to enjoy sitting at a desk for eight hours a day. Luckily, this internship provided many field trip opportunities where I was able to tag along and take photos so I wasn’t always in the office. It did teach me however, that when I look for a job after graduation, I need something that incorporates fieldwork into the communications position.

Taking this internship was easily the best decision I’ve made since attending K-State. I’ve not only grown as a professional, but as a person. I was incredibly lucky to work with such a talented group of people at IGP that were genuinely interested in teaching me. Even the staff members that weren’t involved with the communications department took the time to help me with any questions I had or involve me in each project. I may not have a lot of industry experience, but I do know that the IGP Institute team is one of the best work environments I will ever be in. They were always quick to congratulate me any time a news release was published and always wanted to see each other succeed. Just by being around this incredible group of people, I’ve learned what a professional team truly is.

To apply for internships at the IGP Institute, contact Lisa Moser at lmoser@ksu.edu. I would highly recommend this internship to anyone that wants to get his or her foot in the door with the agricultural industry. Even if you aren’t sure what it is you want to do after graduation, this is a great job to jump in to. There are all aspects of communications incorporated into this position ranging from video editing to creating news releases.

National FFA Organization- Logan Britton

6060 FFA Drive. An address I had studied for countless hours as a Greenhand member of my high school’s FFA chapter; I never imagined I would have the opportunity to work in the National FFA Center and have a significant experience.

When the American Agricultural Editors’ Association posting about its two summer internship positions came through the ACJ Listserv, I eagerly completed my application as soon as I saw the marketing communications intern would be placed with the National FFA Organization. The application included listing classes taken, essays with a 75-word or fewer limit, a letter of recommendation and submitting work samples. I received a congratulatory email in late February 2014

From June to mid-August 2014, I interned with the marketing, communications, branding and sales management division of national FFA as a marketing communication intern in Indianapolis. My supervisors included Julie Woodard, communications manager; Kristy Meyer, communications/media manager; Katy Mumaw, senior content writer; and Geoffrey Miller, digital media specialist.

In my role, I was in charge of writing stories to be used in new stories, press releases, social media and the organization’s blog. The publications and correspondence I worked with included FFA.org, FFA Pulse, FFA New Horizons, New Visions and Blue Jackets. Bright Futures! My other responsibilities included editing content. Other projects included developing content for the National FFA Convention & Expo and editing content for the future FFA.org site.

During my tenure in Indiana, I was able to develop a better concept of the organization, the National FFA Foundation and National FFA Alumni Association. I also learned more about myself and my skill set. I enjoy development and copy editing, and I was able to use my knowledge for a majority of my internship. Many staff members from other divisions would send me documents to edit because of the reputation I had created with members of my division. Additionally, I was able to branch out and work on a project with search engine optimization for the Shop FFA website.

My favorite project during the summer was writing an article for FFA New Horizons. Being a former FFA member that eagerly awaited each issue, I was thrilled to have the chance to contribute to the magazine. I ventured to Nashville, Tennessee with division staff to tour Journal Communications, Inc., the publisher that develops the magazine, and meet with their staff. I never imagined I would ever be in the magazine, let alone be a writer. Plus, the editor of the magazine usually critiques all articles during her round of edits. She didn’t have any edits for my article, and she said she really liked it. That made me feel pretty great about myself and my writing.

Being from a small Kansas town, it was difficult for me to adjust to city life. The traffic in Indianapolis and the commute to work were my least favorite things. On average, it would take me about 25 minutes to get to work and 45 minutes to get back. To avoid the traffic, I would go to work around 8:30 a.m. and leave 5:30 p.m. As for the internship, being in charge of my schedule was a challenge for me. I was able to work at my own pace, but I would get assignments done promptly and run out of projects for the week. To combat this, I would ask other staff members in the division if they needed assistance on projects.

Along those lines, being creative in my writing has been a struggle for me. Most of the writing I have experience in is informative and deliberative, such as press releases. My biggest area of growth was finding my creative side. Through projects such as the stories for New Visions, FFA New Horizons and the National FFA Organization blog, I felt more comfortable leaving my habit of the inverted pyramid.

From this experience, I definitely want to incorporate communications in my future roles. I really liked developing stories and writing for New Visions and FFA New Horizons. I also enjoyed writing stories for FFA Pulse and selected photos for the landing pages in the e-newsletter. Even as I pursue advanced degrees in agricultural economics and work toward academia, my hope is to use my knowledge of marketing communications in my teaching, freelance projects or any jobs I have in between now and being a professor. Also, I know that I am a people person. I want to work in an environment where I can collaborate and form relationships with others.
For any student interesting in writing and content development, I would suggest looking for the opportunities with FFA during convention as well as the internships sponsored through AAEA. These experiences will put your skills to the test with real-world situations, strengthen your writing, and create strong portfolio items. Due to funding, the marketing, communications, branding and sales management division does not host an internship every year; however, several internship positions are available during the week of national FFA convention including news room, social media and video internships. The AAEA internship positions are announced usually in December or January. Applications are due mid-February and can be found on AAEA’s website, www.ageditors.com.

Kansas Electric Cooperatives- Kennedy St. George

As a second year student at K-State, I never would have guessed that such an incredible experience would have come my way. I had the opportunity to intern with Kansas Electric Cooperatives, Inc., from October 2013 through May of 2014.

Kansas Electric Cooperatives (KEC) is the statewide service organization for the rural electric cooperatives in Kansas. Formed in 1941, KEC represents the interests of our members which includes 29 distributive cooperatives and three generation and transmission electric co-ops. Located in Topeka, I commuted four days a week from Manhattan to be in the office. I also had the opportunity to see different parts of the state and worked from home some days as well.

I heard about the internship possibility after visiting the all university career fair in the fall and was hired on in October, after an internship with the State Fair of Texas. I was drawn to the internship due to the aspect of the magazine that was published and my interest in writing for a publication. Each month KEC and the communications team turns out Kansas Country Living magazine that has a circulation of 122,000 households.

Aside from the magazine, I was guaranteed a well rounded experience and I was not let down by that promise at all. My internship duties included writing for the magazine, as well as the newsletter, Rural Power, photography, and design; however, I got a lot more than that. I also had the opportunity to do event planning, advertisement sales, company representative at career shows and member annual meetings for our cooperatives across the state, interviewer for youth tour participants, and so much more. I had only opened Adobe suit once prior to this experience and now I have it on my personal computer and use it somewhere once a day.

My writings included feature stories, interview recaps, statewide news, legal issues that our members needed to know about, and even monthly book reviews. Each month I had the opportunity to layout and design cooperative specific centerspreads that are inserted into the magazine. I learned the value to deadlines when my direct supervisor was on maternity leave for two magazines!

A photo I took was even used on the cover of February 2014’s magazine! I took a lot of pictures for covers and of events that the cooperatives held across the state for their members. The photos were then used for projects either at KEC for the statewide or within the cooperatives centerspreads. Through my photography, I was able to learn more about Photoshop and had many projects to utilize what I learned. Trying to do a cover of KCL was my favorite thing to do in Photoshop.

I got a well-rounded experience and a lot of pieces to build my portfolio with my time at KEC. I have truly enjoyed the sense of community for the members we work for and this summer I will be headed to Dodge City for the communications specialist intern position with Victory Electric, one of the members that I help now through the state wide.

The professionalism and the skills that I acquired through my internship really set in stone for me that I enjoy working for a publication, working on deadline, and really do enjoy writing as much as I thought I had.

I cannot wait to see where this degree leads me in the future, but for now I couldn’t be more pleased for the opportunities that have been presented to me from the internship with Shana Read, Carrie Kimberlin, and the rest of the staff at Kansas Electric Cooperatives.

Mid Kansas Cooperative Internship- Calli Mathews

Mid Kansas Cooperative Association is a full-service farm cooperative offering a complete line of supplies and services for both farm and urban customers in 11 counties throughout central Kansas. MKC has a current membership of more than 4,800 members. MKC was founded in 1965 by the merger of three neighboring cooperatives in Moundridge, Buhler, and Groveland. Since its founding, it has grown in size and territory through mergers and acquisitions. More than 200 employees play an important role in the growth and success of MKC. Thirty-four grain locations offer combined elevator space of 29.3 million bushels. Wheat is the major crop grown. Due to the area having a strong aquifer underlying much of its territory, this allows irrigation of corn and soybeans. MKC offers a lot of different services some of which include: Agronomy, Precision Ag, Energy, Feed, Grain, and Financial assistance. I was fortunate enough to have interned for MKC and will be discussing the things that I gained from this experience.

During my internship, I was assigned a lot of different duties. When I first arrived at MKC, my first task was heading the Annual Meeting. Some of my responsibilities involved finding a caterer, photographer, florist, entertainment, and workers to help with registration. The event took place at the State Fair Grounds in Hutchinson, Kansas. We were only allowed 48 hours to set up for the event and a lot of time went into setting up stages, decorations, tables and chairs. During the Annual Meeting, I was responsible for prompting speakers and working with the tech employees.

The answer plot session that MKC provided was an educational tool for the farmers to see the different crop and herbicide varieties that would fit into their crop rotations. My responsibility was to send out the mailings providing the general information about the event. The day of the event I was heading the registration table and overseeing the preparation of the food. Along with this event came customer appreciation meals. After wheat harvest is over MKC puts on meals at the different locations within their territory. Among these, the MKC employees and I would prepare breakfast, lunch and dinner for the members and their families. This was an opportunity for MKC to get out among their members and show the appreciation they have for them. This was the most enjoyable part of my internship because I was able to get out and meet the variety of people that MKC provided services to.

I was also involved in heading the community stewardship campaign. MKC was fortunate enough to be in a partnership with Land O Lakes, in which we were able to bid for grants to help out communities in our surrounding area. I was able to meet the different organizations and help make their projects come true. Within the last five years, MKC has been able to donate over $300,000 to different organizations. I was also able to use my dsign skills by heading other campaign projects for Team Marketing Alliance, which was the Grain division for MKC. Coupling that, I brainstormed ideas for the new MKC website and Facebook page. This was something I was apprehensive about, but gained a lot of experience and confidence through working with graphic designers and the tech employees.

I was able to gain a lot of experience by writing for the company website, employee newsletter and the MKC magazine “Connections”. This was a neat aspect of the internship because I was able to interview new people and employees. Also, I got the opportunity to write all of the biographies for the Field Marketers, Certified Energy Specialist and board members. Along with the writing I got a lot of editing experience. MKC invited their employees to write articles for both publications, so with that all of them needed editing.

MKC taught me a lot about how to be confident in myself and take charge in any situation. A lot of that was due to my supervisor who was diagnosed with cancer right before my internship began. I had to hit the ground running the moment I set foot in her office. She gave me the opportunity to step up and use the skills that I obtained in class and put them to work in the real world. I was able to put my public speaking skills to the test when I was asked to give a presentation to the CEO and board members about the new Facebook page I was creating. Overall, I was able to understand the cooperative sector. Before this experience I hadn’t put much thought into what a Coop really was. However, after being so involved with MKC I learned that the cooperative sector is where I would like to stay. At the end of the day, we are there for the farmers and their families and I appreciated the effort that MKC put into satisfying each and every one of them.

Kansas Wheat Internship- Nicole Stieben

Kansas Wheat is the cooperative agreement between the Kansas Wheat Commission and the Kansas Association of Wheat Growers. The Kansas Wheat Commission is an advocacy organization, which is funded by Kansas wheat growers. This group works to secure the future of wheat growth in Kansas through research, education and domestic and international market development. The Kansas Association of Wheat Growers is a member-governed organization responsible for representing wheat growers at a national level by providing grass-roots leadership to the U.S. wheat industry. Together, these two entities work through Kansas Wheat to make sure the importance of wheat is known to not only producers, but consumers and buyers as well.

As the communications intern at Kansas Wheat this summer, I had many daily responsibilities that included updating the computer database for the Kansas Association of Wheat Growers, writing press releases on various wheat related issues or events and editing work of other staff members as Kansas Wheat.

I also had a few larger projects that I worked on this summer. From the very start of my internship I was put in charge of making posters, flyers and other forms of publicity for this year’s National Festival of Breads. This baking competition happens every other year and much planning is put into its success, so getting to play a role in this was a great experience. I also did daily harvest reports where I would call around to wheat elevators in Kansas, as well as wheat farmers, to find out the scoop of how their wheat harvest was going. I have previous experience with wheat harvest as I spent many summers working at the elevator in my hometown, so getting to hear from many elevator managers about the progress of harvest in their area was a highlight of this project.

I also had a couple of design projects that were assigned to me during the internship. After the National Festival of Breads was completed, I put together an annual cookbook of the recipes, which was handed out at the State Fair and distributed among nutrition educators around the state. In addition to the cookbook, I was also in charge of putting together the 2011 Kansas Wheat Annual Report. I was challenged with coming up with a fresh design scheme for the report and had fun using techniques I learned from previous experience and my classes at K-State.

During my internship at Kansas Wheat I learned valuable lessons and gained experience that I will use for the rest of my life. The sense of responsibility I was given as an intern helped me the most, as I was given the challenge of meeting deadlines, contacting sources, generating story ideas and being held accountable for my work. I also learned to not be afraid to make mistakes, because in fact that is when you will grow the most.

I have always been a bit reluctant to ask a ton of questions when I’m not sure of what I’m supposed to do. Usually I just try a bunch of different ways until I find something that works for me. But this summer I was faced with deadlines and time constraints that did not allow for this method, so I learned to ask questions and not be afraid of sounding stupid and it turned out to be the best way to show how interested I was in Kansas Wheat as an organization. As soon as I spoke up and voiced my opinion about projects or simple day-to-day tasks, the rest of the staff realized my interest in the success of Kansas Wheat and I was granted more responsibility.

American Agricultural Editors Association Internship- Bethany Sanderson

I was the intern for the American Agricultural Editors Association, an organization made up a variety of ag communicators from writers and editors to photographers and public relations professionals. This year, AAEA chose Living the Country Life, a publication of the Meredith Corporation, to host the internship.

The Meredith Corporation is home to 14 leading magazine brands, including Better Homes and Garden, Ladies’ Home Journal and Midwest Living, and more than 175 special interest publications. They are involved with syndicated television and air in 50 markets nationwide. They are also active in broadband television, with more than one million video plays per month. A large section of the corporation is also devoted to integrated marketing. They have developed relationships with leading retailers like Walmart and Home Depot to promote Meredith brands and products, in addition to offering integrated marketing services to leading brands such as Kraft, Century21, Chrysler, Jonson & Johnson, DirecTV and more.

Living the Country Life, where I primarily worked, is a smaller publication that was launched in 2001 from Successful Farming. Instead of focusing on production agriculture, Living the Country Life focuses on people who live in the country simply to enjoy a rural lifestyle. They tend to be affluent and have a combined annual buying power of more than $32 billion.

Living the Country Life is a good example of a brand that has embraced the multimedia world consumers now interact with. In addition to the magazine, which is published quarterly with a circulation of 200,000, it has a website, e-newsletters, daily radio programs and until recently, a television program. The editor, Betsy Freese, also has a blog that she updates daily, and she manages Facebook and Twitter accounts for the brand.

The majority of my time at Living the Country Life was spent providing content for the fall issues of the magazine. I produced four stories for the issue, including the cover story on horse and stock trailers. I also worked on providing additional content for the beef cattle section of the website that is sponsored by Purina. I wrote and compiled a slideshow based on Beef Quality Assurance’s code of cattle care. Other beef stories I wrote are being held back in the “story bank” for another magazine issue, after which time Betsy may choose to post them on the website as well.

Although I did not have the time or opportunity to experiment with radio programming, I did participate in brainstorming sessions as the radio editors put together the calendar of topics for the upcoming fiscal year. They recorded programs based on several of my ideas.

As the AAEA intern, I had responsibilities related to Ag Media Summit as well. I was primarily responsible for the joint awards ceremony between AAEA and the Livestock Publications Council. I put together the script for those presenting awards and created the PowerPoint presentation for the ceremony This project required participation several days prior to leaving for the conference and also took up a significant amount of my time at the conference.

I also helped with decorating, registration, moderating sessions, putting up signs and other tasks at the conference as needed.

I enjoyed seeing first hand at Living the Country Life the reality of convergent media in the workplace today. While I hear about convergent media in the classroom a lot, it was exciting to see how this played out every day at the magazine.

It also served as a good introduction for me to using social media for professional and business purposes I watched Betsy Freese’s Facebook posts and tweets and had conversations with her about her philosophy of using social media to promote the brand. While she felt the purpose of social media was to drive traffic to their main website, she knew that limiting herself to only sharing links to their website would decrease her fans and following. Her posts and tweets were more balanced, sharing other news or sometimes a personal post about her life in the country, in addition to direction traffic to the website.

The most important takeaway for me, however, was the delicate balance of advertising and editorial content. While I knew in theory that advertising paid for magazines, I had no idea how much thought must go in to providing content that readers will enjoy and that keeps advertisers happy. This is a particular issue at Living the Country Life because it is a free magazine. All of their revenue comes from ad sales.

The publishing industry today is more than just writing stories and selling ads. The sales and editorial teams at the magazine work together to come up with an editorial calendar that they believe is optimal to sell ads (and thus pay for the magazine) to satisfy readers.

I enjoyed the experience in the publishing industry. If I decide to pursue a career in that direction, I definitely plan to look for a job that incorporates multimedia the way Living the Country Life does. I am also open to exploring the public relations industry or integrated marketing jobs similar to what Meredith offers.

Certified Angus Beef Internship- Wyatt Bechtel

For my internship I worked with Certified Angus Beef with their Industry Information Division as a writing intern. CAB is a branded beef program that helps promote beef produced by Angus cattle. The brand is owned by approximately 30,000 American Angus Association members and was established in 1978 by several Ohio cattlemen. The organization has maintained its roots in Ohio by having the headquarters in Wooster.

With the Industry Information Division the purpose is to inform producers about management techniques or new research that will aid them in meeting the parameters of CAB’s program. My supervisor was the director of the division, Steve Suther, who is based out of Onaga, Kansas. Much of my correspondence with Steven for stories or other assignments was via email. Miranda Reiman was another member of the Industry Information team who sent me work, and on certain occasions Laura Nelson would have assignments for me too. Miranda is based out of her home in Cozard, Nebraska, and Laura works in the main office in Wooster. During my internship I worked at the Supply Development Office in Manhattan.

I worked from May 16 to July 28, and I have also done some work with CAB during the school year on a freelance basis. Each week I worked approximately 40 hours during the summer and had some overtime here and there. My approximate amount of hours worked would be 450 hours. I had hoped to work some more freelance jobs for CAB during the school year, but the company had several other interns during this time so there was not enough writing to divide between us.

I wrote news releases and feature stories covering research studies, events, and producer profiles. Recording video and audio for stories was another duty I had. During the summer I would take pictures of black hided cattle that looked to have an Angus background when I drove home to Eureka. I would also take pictures of cattle on my ranch on weekends. This was a way for me to help CAB increase their photos of stocker cattle as they had a limited number on hand before my internship. It also allowed me to build up some more hours and hone my photography skills. I even assisted in editing copy on the CAB Partners website, which served as a precursor to much of the website design and editing I would do in the upcoming months.

Learning was a large part of my experience at CAB. While working with the brand, I improved my interviewing skills from trial and error. On a near daily basis I had to engage in phone call interviews with cow-calf producers, feedlot managers, university researchers, and people involved with beef marketing. Doing these calls over the phone was at first difficult for me as I had not done this much prior to working at CAB. However, most of my interactions with the people I interviewed went really well because I tried to make this conversational. I also conducted some interviews in person and via email. Time management was a large part of the internship as I had many different tasks I had to perform and deadlines to meet. It helped that I was required to keep time sheets detailing what I had done which had to be turned in weekly. I took better pictures as I gained more experience with the camera I was assigned. My images went from standard shots of black hided cattle to those with improved lighting and composition.

This was a great internship for me as it joined many forms of media together. My goal is to be involved in agricultural communications with the beef industry and working with CAB is a major boost for my resume. Because I want to work in the beef industry this was a great way to learn about industry from start to finish. I am currently applying for positions and many are requiring writing samples, so having this internship helped me add to my portfolio while also getting published. I really enjoyed my time with CAB and maybe in the future I can work again with their wonderful organization.