With the introduction of iOS 6 by Apple, Apple has changed the way that application developers and advertisers within apps are able to target ads and track usage. Previously, Apple allowed developers access to a hardware-based ID number to allow such tracking ability, but they have moved to a software-based system in iOS.
Apple is allowing users to turn off such targeted tracking with a “Limit Ad Tracking” feature, but they make it difficult to find. Continue reading “New ad-privacy control in iOS 6; how to limit ad tracking”